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Mistakes to avoid when using Bulk SMS marketing

It is well-known fact that Bulk SMS service is the effective tool for any business if it is used properly, but when it’s not operated well, it fails to provide good results. Today due to globalization, market leads to global products, brands, and advertising. Every business is trying to reach to the customers and improve their traffic sales better for coming tomorrow and the reason is just the globalization -being the mantra of age.

For the business, Mobile phone is the fastest growing source which gains popularity with its SMS service. Regard with these introductions of Bulk SMS concept had attracted people and makes them easier to stay connected with potential customers effectively. Those who look for bulk SMS marketing in Mumbai can easily hire them from the internet. There are various top companies in Mumbai which offer bulk SMS service to the business owners and help them focus on increasing the number of customers.

No doubt, the service of Bulk SMS is beneficial but it is equally important to know that it should be used properly because it has some negative aspects too. Today’s business is based on technology and it is suggested to you to be informed about some mistakes when using Bulk SMS service.

Insufficient call to action- The language of your call of action has an impact on person’s willingness to move forward. And the foremost mistake that traders do is that they fail to provide the proper call to action to customers and if your message is not delivered at the clicks then the client will not able to consider it. So make sure your bulk SMS could catch the eyes of customers.

Try not to force the customers- If you want to win the customers then do not try to force them for service offered by you. Don’t send useless messages to the customers rather try to keep updated and informed to customers for better interaction and conversation and it will help you to make the impression among people. This is second most mistake business usually repeat while using Bulk SMS marketing.

Frequently forward of messages- it is often seen nowadays that many companies forward unnecessary messages to the customers frequently. Messages include advertising, offers and other marketing campaigns.

Frequently forwarding of messages at short intervals make peoples irritated and they even do not tend to react to this message and they just delete the messages. People don’t show any interest and traders marketing efforts go failure. So, in order to aware of this mistake you should forward informative and unbiased message so that people would raise interest.

Maintain a proper time- This is the fourth mistake usually companies do. It is fact that Bulk SMS service allows you to send messages at any period of time. But it is not right to send promotional and important messages at any working hours. Banks usually send their messages at the time of morning and midnight which is wrong policy as many peoples don’t give focus on this time to read messages properly so it is important to maintain a proper time.




    • Rate/SMS (PS) : 0.23
    • Amount : 1,150/-
    • Tax Amount (18%) : 207/-
    • Total (INC. Tax): 1,357/-

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    • Rate/SMS (PS) : 0.21
    • Amount : 2,100/-
    • Tax Amount (18%) : 378/-
    • Total (INC. Tax): 2,478/-

    Buy Now




    • Rate/SMS (PS) : 0.19
    • Amount : 4,750/-
    • Tax Amount (18%) : 855/-
    • Total (INC. Tax): 5,605/-

    Buy Now

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