Bulk SMS Services and their Benefits
Advertising is an integral part of a business setup. It plays a key role cause of an increase in more market competition. The advertisement advancement has taken advertising industry to all new level in today’s time. Everyone wants to opt something new and refreshing ways to advertise their products, business or start-ups. One form of advertising is mobile marketing. Mobile marketing has been found to of great use. Mobile marketing includes SMS, MMS, Bluetooth mobile marketing, mobile web applications, web applications etc. Bulk SMS service is one of a way of mobile marketing. It is successful because nowadays mobile is not considered to be a luxury. It can be received on a smartphone or even a regular phone irrespective of place or person using it. Bulk SMS service in Jalna sets an example for the same.
Bulk SMS service is a process where a common message is sent to more than 1 recipient at the same time at once. It’s a type of application to person texting service. One has to order these SMS in bulk to get the service. Since SMS are ordered in bulk it makes them more affordable than other marketing methods like newspaper, TV, radio commercials etc.
It is seen that Bulk SMS service is often used by marketing agencies, banks, media houses, business owners, community groups etc. It is used for the purpose of sending offers to customers about different types of sales or arrival of new stock of goods, also to send reminders to colleagues, Government, and their organizations use it to forward notices about government schemes, incentives etc.
BENEFITS OF BULK SMS SERVICE:
- RAPIDITY: SMS working speed is high than other methods of advertisements. They are sent quickly, received instantly and therefore can give a quick response too. Working on emails is considered slower than SMS.
- SPECIFICITY: One of the most attractive points of bulk SMS service is that they are specific in nature. We can sort out potential customers and only their number will be given to bulk SMS service provider. This cuts down confusion, extra work and traders get a clear idea of the people to be targeted.
- LOW-COST MARKETING: Everyone from a big established MNC to a small start-up all look for ways to advertise about their products or services but obviously in a more reasonable price. Newspaper, TV commercials cost a lot for advertising while bulk SMS services are quite affordable as compared to them.
- OPEN rates: Out of the total number of messages sent around 98% are assumed to be opened and in 5 seconds or even less. The response ratio is also higher than emails. Researchers have said that only 20% emails are opens and take around 8 hours for responding back.
- PERSONALISED: Bulk SMS can be sent to customers after studying their shopping profiles. Offers which go with their choices prove to be an effective way to bring the customer back time to time.
- SAFER: Bulk SMS service is considered to be safer than emails. These messages are received to only those who sign up the contract.
- Rate/SMS (PS) : 0.23
- Amount : 1,150/-
- Tax Amount (18%) : 207/-
- Total (INC. Tax): 1,357/-
- Rate/SMS (PS) : 0.21
- Amount : 2,100/-
- Tax Amount (18%) : 378/-
- Total (INC. Tax): 2,478/-
- Rate/SMS (PS) : 0.19
- Amount : 4,750/-
- Tax Amount (18%) : 855/-
- Total (INC. Tax): 5,605/-
Years of Excellent Service